Postcard marketing is one of those old ideas, that makes sense. When you receive a post card from someone, what is the first thing you do? Turn the post card over, to see who sent it. It is a natural. What better way to market your business and get noticed?
Marketing with postcards has a simple, no nonsense approach that is incredibly effective and produces results, without spending a fortune.
Usually when a person receives a postcard, they look at who it is from, read the message, and if they are intrigued enough they will go to the website.
To grab the receiver of the postcard attention, you need to have a headline that will make them go to your website. You will need to sample headlines of your postcard to see which generate the most traffic, once you figure that out, then you can use that specific headline to do a mailing, and in the mean time you can be testing out another headline. Make sure you stay consistent every week.
Whenever you are using postcards for you advertising, there are two main things you need, a good product to sale and a responsive mailing list. If those two things are good you will never have to worry about money problems.
The best thing I like about the marketing with postcards, is that it is actually untapped, meaning it has a lot potential growth. The internet has taken over, and postcard marketing has been forgotten.
I hope you are seeing the big picture, because utilizing postcard marketing can create a massive amount of wealth. And its by far the easiest way of marketing and making big profits. Once you realize the amount of money to be made with direct mail and how automated it is you will be blown away.