Wayfinding signage systems are becoming more and more important in any modern commercial development. Signs can greatly improve the way in which people are able to find their way around places.
Wayfinding signage systems have the ability to provide easy site access for both visitors and deliveries on construction sites; they can be used in all sorts of industries, not just commercial. When they are used in places like shopping centers they can also be used as a reliable source of information by shoppers, reducing the need for the shopping center to employ more staff to help people.
Signage systems can be used to provide health and safety information required by the law in commercial areas and places such as hospitals and construction sites.
Signs can also act as indicators as to where is safe to park and to demonstrate what is a public area and what is a staff only area.
Signage does not need to remain purely functional; it can also be used to demonstrate a brand. Signage systems can be implemented at head office level and travel through to regional office level while supporting corporate branding.
Another use for signage systems can be within your commercial concessions by using signs to differentiate between workspace, eating space and communal space.
Lively, dynamic signs are becoming extremely popular and they are often a good source of advertising as well as providing information to customers. They are a great way of pulling in retail customers in an ever competitive market.
Problems with wayfinding signals are not merely resolved when more signals are implemented- the process of implementing the signals is much more technical and a trained signage consultant is required or this.
There is now the option to create completely bespoke signage systems meaning that there is no longer to have unattractive signals spoiling a complex or area, signals can be made to stand out or blend in with any atmosphere necessary. Wayfinding signs in particular can look attractive as well as carrying out an important job.